Overview

Enterprise partnered with Isobar to create a unified digital experience worthy of Enterprise’s world-class service. I was part of a large account team tasked with quickly creating an industry leading digital ecosystem to replace outdated legacy systems. For Enterprise mobile, we aimed to create a frictionless experience that gave customers quick access to reservation and rewards functionality.

I lead the UI/UX design and motion prototyping for the app, socialized creative to internal and client-side partners at all levels and facilitated collaboration across disciplines. I also co-art-directed a photoshoot that took a new take on employee imagery, for use in various digital initiatives.

Role

Art Direction, UI/UX Design